Category Archives: manuals

Simple, visual manual for vendors

October 29, 2012 – 7:30 am

A few years back, a group of market managers and market farmers were formed into a Farmers Market Working Group by the Wallace Center to create some best practices and resources. We worked hard to offer useful tips and pictures that would actually assist market vendors with marketing their products. The resources also include some videos and all are available on the FMC Resource Library.

Getting Started With Farmers Markets

By Darlene Wolnik | Also posted in farmers markets, farmers/farming information | Tagged | Comments (0)

Tis the season: Michigan Farmers Markets Association hosts 2-day conference as number of markets grow | The Republic

February 6, 2012 – 11:09 am

The Michigan Farmers Market Association has been designing a Market Manager boot camp that sounds like a very promising way to train managers- much like the MarketU training that I had begun to design while working at marketumbrella.org. (Rumor has it that marketumbrella.org may be almost ready to start their version in early 2013, so keep an ear out for that announcement by the way.) State convenings can be useful to outside audiences because of the new resources that become available to download after one of these conferences takes place. Presentations from outside experts, case studies from markets and program measurements are often available on their websites.

Michigan Farmers Markets Association hosts 2-day conference as number of markets grow | The Republic.

By Darlene Wolnik | Also posted in conferences, farmers markets | Tagged , | Comments (0)

Street Vendor Project in NYC

April 5, 2011 – 3:36 pm

As many of our cities and towns expect that the the farmers market movement will be formalized more and more for government needs, it helps to find others who came before us to know how to handle these interactions. The Street Vendor Project in NYC is an excellent example of how good information and recommendations can be offered to both the vendors and the city while recording the important history of street vending. Amazing site.
Streetvendor.org

I particularly like the brochure designed in partnership for this project that actually hangs on my cubicle wall. This is a 2-sided brochure that explains a whole bunch of information with graphics. There are policy recommendations for the city, logistical details for the vendors and case studies for the researcher. Designer Candy Chang is one of my favorite graphic people and this piece has led me to many of her others.


Here is a link to get your own copy:

By Darlene Wolnik | Comments (0)

New Handbook Shows Farmers Market Operators How to Participate in SNAP

April 1, 2011 – 4:38 pm

Last summer, the USDA’s Agricultural Marketing Service (AMS), in collaboration with the Food and Nutrition Service (FNS), released the Supplemental Nutrition Assistance Program (SNAP) at Farmers Markets: A How-To-Handbook. The handbook assists farmers’ market operators and direct marketing farmers in determining the steps necessary to become authorized to participate in SNAP and, subsequently, the steps related to managing participation. It includes tips and guidelines on how to make the program work successfully for vendors and customers. The handbook also features a list of resources, a glossary of important terms, and several case studies from farmers markets that have successfully implemented EBT technology. AMS’s USDA Farmers’ Market Directory is available online to locate farmers’ markets that accept nutrition assistance program benefits.

By Darlene Wolnik | Also posted in USDA | Comments (1)
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