Farmers Market Coalition: Discover You Can 2014 Farmers Markets

Congratulations to Farmers Market Coalition and to all of the farmers markets that will be supporting communities across the country LEARN ways to MAKE and SHARE farm-to-table meals all year long. The 2014 Discover You Can: Learn, Make, Share℠ farmers markets participating in this summer’s food preservation program:

Northway Mall Wednesday Farmer’s Market Anchorage AK
Rural Mountain Producers Exchange dba Fayetteville Farmers’ Market Fayetteville AR
Sustainable Economic Enterprises of Los Angeles Hollywood CA
Pacific Coast Farmers’ Market Association San Francisco CA
The Ecology Center Berkeley CA
Orange Home Grown, Inc. (Old Towne Orange Farmers and Artisans Market) Orange CA
Larimer County Farmers’ Market Fort Collins CO
Florida Certified Organic Growers and Consumers Gainesville FL
Green Market Co-op Pinecrest FL
Forsyth Farmers’ Market Savannah GA
Statesboro Mainstreet Farmers Market Statesboro GA
East Lake Farmers Market Atlanta GA
Farm Lovers Farmers Markets Kailua,Honolulu,Haleiwa,Pearlridge HI
Moscow Farmers Market Moscow ID
Aurora’s Farmers Market Aurora IL
Logan Square Farmers Market Chicago IL
Downtown Evanston Farmers Market Evanston IL
Minnetrista Muncie IN
Carmel Farmers Market Carmel IN
Spin Markket Fort Dodge IA
Community Farmers Market Bowling Green KY
Portland Maine Farmers’ Market Portland ME
FRESHFARM Markets St. Michaels MD
Corey Street Farmers Market Boston MA
Texas Township Farmers’ Market Kalamazoo MI
Rochester Downtown Farmers Market Assoc Rochester MN
Minnesota Farmers Market Association Albert Lea MN
Oxford City Market Oxford MS
The City Market Kansas City MO
Greater Springfield Farmers’ Market Springfield MO
The Webb City Farmers Market Webb City MO
Omaha Farmers Market Omaha NE
Lancaster Market Lancaster NY
GrowNYC Brooklyn Borough Hall Greenmarket Brooklyn NY
Carrboro Farmers’ Market Carrboro NC
Columbus-Tryon Tailgate Markets Columbus NC
Farmers Market Association of Toledo Toledo OH
Countryside Conservancy Peninsula OH
Oregon City Farmers Market Oregon City OR
Phoenixville Farmers’ Market Phoenixville PA
The Food Trust Philadelphia PA
Hub City Farmers’ Marklet Spartanburg SC
Downtown Farmers Market Salt Lake City UT
ChiknEGG Productions, LLC Manakin-Sabot VA
Tacoma Farmers Market Tacoma WA
Kitsap Regional Farmers Market Port Orchard WA
Downtown Fond du Lac Farmers Market Fond du Lac WI
Thiensville Village Market Thiensville WI
Wyoming Food for Thought Project Casper WY

href=”https://www.facebook.com/discover.youcan”>DYC Facebook site

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Farmers Market Legal Toolkit Project

As a member of this team, I’m pleased to share the news of this project being funded:
The Vermont Law School’s Center for Agriculture and Food Systems received funding to develop a Farmers Market Legal Toolkit (FMLT) and educate market leaders on various legal topics that affect them. The project will be conducted in partnership with NOFA- VT, who will assist them in collecting data on area farmer’s markets. The legal toolkit will include resources in three major areas: governance structure of farmer’s markets, liabilities related to use of EBT/SNAP systems, and general risk management.

Research Awards to Support Rural Communities | National Sustainable Agriculture Coalition.

(USDA Editor’s Note: The USDA press release mistakenly identified this project as the University of Vermont and the USDA research summary system mistakenly identified it as the University of Arizona, but it is in fact Vermont Law School.)

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2012 Agriculture Census Released | National Sustainable Agriculture Coalition

“In releasing the Census, Secretary of Agriculture Tom Vilsack called particular attention to beginning farmer highlights, including that 22 percent of all farmers are beginning farmers who have operated a farm for less than ten years and that the number of younger beginning farmers (35 and under) who report farming as their principal occupation has increased by 11 percent since the 2007 Census, to 40,499.

The Secretary also noted that 30 percent of all farm operators are women and that Latino farm operators have increased 21 percent since the last Census to 99,734. He also noted that organic sales from farms increased by 82 percent since 2007 to $3.1 billion in 2012.

USDA’s National Agricultural Statistics Service, the agency which conducts the Census, highlighted in their release that 2012 set records for both the value of farm sales and the costs of production, with farmers and ranchers selling $395 billion worth of products at a cost of $329 billion, such that an average less than 17 percent of sales became actual income.

.. .They also pointed out the 144,530 farms sold directly to consumers, with total direct sales of $1.3 billion, up 8 percent from 2007.
2012 Ag Census
Census home page

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Below, find the announcement of the 3-year project to develop Farmers Market Metrics; get used to hearing us talk about all of this work, and feel free to email me or FMC Project Manager Sara Padilla with questions and comments.

Farmers Market Metrics Project to Enhance Evaluation Efforts of Farmers Markets | Farmers Market Coalition.

The first part of this project was announced a few months ago:

FMM Knight Foundation grant

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Just listened to a very informative annual member meeting presented by the leadership of our national farmers market advocate, the Farmers Market Coalition as they shared the work done over the last year, outlined priorities for 2014/2015 and answered questions from the membership.

Here is the link to the recording of the meeting:
LINK

If you are not a member of this excellent organization, do consider it: everyone can be members, not just farmers market organizations:
Join here

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Turkey Creek

In case some of us forget from time to time that what we are fighting for is local sovereignty in order to save, rebuild or create our own healthy systems, and that environmental justice MUST be included into our scope of work, this may help:

COME HELL OR HIGH WATER: The Battle for Turkey Creek – TRAILER (1 MIN.) from Leah on Vimeo.

Derrick often recites a warning that his mother gave him when he began fighting to protect his community of Turkey Creek: “There might not be any bottom to this.” A dozen years later, her words hold special meaning for both of us. My film documents what seems like an unrelenting assault on this historic African American community on Mississippi’s Gulf Coast, and it continues to this day. When I began filming, the precious place of Derrick’s childhood memories and family oral history was being overrun by urban sprawl, and then came Hurricane Katrina, and then the BP oil disaster.

SIGN UP to host a screening on April 29th or within 30 days following the premiere broadcast.
ACCESS THE FILM by finding your broadcast on a local station, or watch when it streams for free online through American ReFramed. If you are streaming it online, be sure to test your connection.

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Let’s be clear: Independent Contractor or Employee?

One of the projects on which I will be working (TBA soon) may help to address some of the employment issues that I see within food systems, especially markets. Here is one of those issues, how markets employ their market staff.
This is from the IRS website:

“You are not an independent contractor if you perform services that can be controlled by an employer (what will be done and how it will be done). This applies even if you are given freedom of action. What matters is that the employer has the legal right to control the details of how the services are performed.”
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The decision is based on three areas:

Behavioral: Does the company control or have the right to control what the worker does and how the worker does his or her job?
Financial: Are the business aspects of the worker’s job controlled by the payer? (these include things like how worker is paid, whether expenses are reimbursed, who provides tools/supplies, etc.)
Type of Relationship: Are there written contracts or employee type benefits (i.e. pension plan, insurance, vacation pay, etc.)? Will the relationship continue and is the work performed a key aspect of the business?

Independent Contractor (Self-Employed) or Employee?.

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Eating seven or more portions of fruit and vegetables a day reduces your risk of death by 42 percent — ScienceDaily

Eating seven or more portions of fruit and vegetables a day reduces your risk of death by 42 percent — ScienceDaily.

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Four young farmers start Stone Soup Farm Co-op, on front of worker-owned farm trend | GazetteNet.com

As a supporter of the US Federation of Worker Cooperatives, I hope that the expansion of worker cooperatives is as wide as the marketing cooperatives were in an earlier time among farmers. I would like to see market organizations spend some of their time searching for funding to add new farmers and especially encourage new cooperatives. Cooperatives might be especially useful within certain types of markets, like food security markets.

“Each person manages a specific part of the farm. Barnett is in charge of the harvest and what gets included in the CSA shares, as well as some aspects of crop production such as irrigation. DiLorenzo does the bookkeeping, office work, and creates daily and weekly plans to make sure production is on track. Harro oversees the greenhouse production and seeding, and Man takes care of the chickens, maintains the equipment and oversees the apprentices.The four worker-owners, who all live in Hadley, receive equal monthly stipends as pay and if there are any profits at the end of the year, they will get dividends. They declined to say how much their stipends are.”

Four young farmers start Stone Soup Farm Co-op, on front of worker-owned farm trend | GazetteNet.com.

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Women as Brokers

I think this study about gender bias among networkers in business is important for food system employers and boards to think about, since so many women are in the position of acting as a “broker” in our sector. I have seen female market managers and other food system connectors perceived negatively by their community when discussing the role of active networking or advisor, while seeing men described as competent for managing the same activities.

Normally, women are thought to excel in the social realm — so you would think that they would be seen as good work brokers, the researchers said. But “despite the widespread notion of women as social specialists, perceptions of the network position of women will be distorted because of the expectation that brokerage is man’s work,” they wrote.

Much of this distortion may be below the level of conscious awareness, Professor Brands says, and simply bringing it to employees’ attention could help minimize the reputational bias that women incur at work.

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pubsonline.informs.org/doi/pdf/10.1287/orsc.2013.0880.

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How Do I Build a Business Plan? (Infographic) | Entrepreneur.com

1392332798-how-build-business-plan-infographic

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CFA study of direct sales and agritourism shows some ups and downs

From FoodTank: “On-farm enterprises that focused their business plans on local communities were labeled community-focused agriculture (CFA). This included farms that sell their produce directly to consumers and generate farm income through agritourism. According to the report, only 6.2 percent of all farms deal in direct sales, and around one percent report income from agritourism (all study figures are based on USDA statistics from 2007, the most recent year available).

Studying CFA influence on a national and county-by-county level, researchers found some surprising results. In New England and Mideast counties, regions with well-developed urban centers in proximity to CFA, direct sales increases were associated with increases in total farm sales, as well as personal income growth. Agritourism, on the other hand, was found to have a negative effect on total farm sales.

In the Southeast, increases in direct sales were associated with overall reductions in total farm sales. However, the reverse was true for the effect of agritourism on total farm sales, which was found to be positive in this region and in the Great Lakes.”

“Linkages Between Community-Focused Agriculture, Farm Sales, and Regional Growth”
Economic Development Quarterly 0891242413506610, first published on October 18, 2013

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